[STEP 1: Cleanse & Neutralise Brass]

This plant-powered purple shampoo is enriched with100% natural, organic Centaury (Cornflower) to gently cleanse and neutralize brass and yellow tones for icy cool blondes.

Perfect for platinum or natural blondes, this revitalizing shampoo brings softness, suppleness, and radiance to hair, without staining.

Natural, vegan-friendly, biodegradable, and clean formula with no nasties, such as silicones, sulfates, and parabens. Eco-designed in 100% recyclable bottle that is made of 100% recycled plastic.

PROVEN EFFICACY:
• 93% agree hair was more radiant *
• 84% agree hair was gently cleansed*

86% natural-origin ingredients. Free from animal-origin ingredients.

According to OECD 301B test. *Home Use Test on test on 67 people, with everyday use of Centaury shampoo for 21 days - % agree.