The Pure Volume System delivers body-boosting formulas that weightlessly elevate strands for a light, airy, full-bodied finish and extraordinary color protection.
Flexible volumizers, fortifying wheat protein and refreshing eucalyptus lift hair, help stimulate the scalp and add shine.
Ultra gentle cleansers remove volume-inhibiting buildup to infuse hair with fullness, while exclusive AntiFade Complex protects color vibrancy.
The signature aromatherapy is a blend of musk, amber, peach and jasmine.
Pureology Pure Volume - Shampoo contains ZeroSulfate, high foaming, light formula removes volume inhibiting build-up more thoroughly to weightlessly elevate hair with increased volume, shine and colour protection.