Elixir Ultime Huile Originale is a hair oil for all types of dull hair
looking for shine.
It nourishes and protects the hair and leaves it
shiny.
The KÉRASTASE ELIXIR ULTIME is a versatile oil with endless
benefits to your hair. Provides protections, treatment and strengtheness.
It has a thermo protection until 200 degrees when using hot styling tools,
anti-frizz control giving a great shine to your hair, help to reduce the
appereance of split ends
Kérastase has partnered with Minus18 – the
Australian charity improving lives of LGBTQIA+
youth! Minus18 is leading
change, building social inclusion, and advocation for an Australia where
all
young people are safe, empowered, and surrounded by people that support
them.
Supporting Minus18 on their mission and to celebrate Pride together,
Kérastase will be donating
to Minus18, subsidising LGBTQIA+ Inclusion
Workshops for schools across Australia.
Over the next 12 months, together we
will facilitate Minus18’s LGBTQIA+ Inclusion Education
Training to every
Kérastase salon, field team member and head office staff across the country!
A limited-edition design for the iconic product for every hair type,
celebrating all styles, all colors,
all ages, all sexualities, all genders,
all people.
In partnership with Minus18, we have a gorgeous suite of assets
perfect for spreading further
awareness about their missions and improving
lives for LGBTQIA+ youth.
About Minus18
Creating an Australia free from
discrimination is a job for everyone. Minus18 transform
communities through
LGBTQIA+ training, resources, and digital campaigns that enable others to
champion inclusivity – no matter their location. The Minus18 mission is to
create an Australia free
from discrimination for all LGBTQIA+
youth.
Minus18 are champions for LGBTQIA+ youth focusing their incredible
work on life-affirming
social inclusion, education & advocacy and
Australian youth empowerment! Learn more about
you can further support the
magnificent organisation here.
The Global Kérastase Impact
Each participating country
has partnered with a different local organization associating to the
LGBTQIA+ community to donate and support projects related to housing, mental
health,
education, and other services. With more than 15 countries
participating, the estimated impact will
be over €200,000 globally.
The Design
The iconic glass bottle features a special
version of the “K” logo surrounded by “echo” outlines
to represent the
reverberating positive impact global brands can have towards pride and
supporting
the LGBTQIA+ communities all year round. The design is set on a
rainbow background inspired
by the Pride flag. The outer box features the
six Pride rainbow colors in a luminous holographic
effect, to show that we
all deserve to shine. Created by artist Gilbert Baker at the urging of Harvey
Milk in 1978 for the San Francisco Gay Freedom Day Parade, the rainbow flag
represents the
immense diversity of the LGBTQIA+
community.